This is an initial proposal for the project. We'll discuss more on our second meeting and modify the proposal if needed.

Proposal For Kubui

Summary:
Nopsbit's team will design & develop Kubui a complete Shopify store.
Nopsbit will continue with ongoing development and conversion rate optimization on a monthly retainer.

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Overview & Goals

Right now, Kubui sells the coolest line of artisanal, sustainably sourced chopsticks in the world. They're so cool that they make every kind of food taste better, not just General Tao's Chicken. The problem is that as awesome as your chopsticks are, you've got a static website that merely shows photos of your product line and requires customers to pick up the phone or send an email and place orders manually.
This is not sustainable. It severely limits your potential for sales (do you have a 24-hour sales desk to service all global time-zones who are dying to buy your product, for example?) and it negatively affects how customers experience your brand. You need a robust ecommerce store so your customers can easily buy from you directly, at any time, from anywhere, however they want. You also need a better way to manage your inventory, orders, and sales, and, ultimately, grow your online business.
Lucky for you (and 600,000 other retailers around the world who've sold $55 billion of goods) there's Shopify. Shopify is an awesome hosted ecommerce app that is empowering retailers large and small with their easy-use, easy-to-manage, customizable online store and secure checkout.
Shopify gives you control over your look and feel and allows you to add products, manage your inventory, track sales and more. As a multi-channel platform, Shopify empowers you to sell everywhere, like on Twitter, Facebook, eBay, and Amazon. It's hassle-free ecommerce, letting you focus on improving other parts of your business.
Some other features that make Shopify the best ecommerce solution for your business:
Ability to display unlimited products with inventory managementRobust reportingSupports multiple languagesOffers flexible shipping ratesSell and redeem gift cardsAndroid and iPhone mobile app that lets you manage your store on the go
As ecommerce experts, Nopsbit focuses on maximizing Shopify's features to help drive your revenue and improve your customer experience. We'll include powerful search and categorization so your customers can easily and quickly find what they're looking for.
We implement best practices so that product pages convert users to add more items to their shopping cart and then, most importantly, we guide people down the conversion funnel to complete the checkout process. Part of this process includes conducting A/B test designs to lower cart abandonment.
We'll start with the initial design phase of the project to develop the appropriate look and feel for your brand and design hierarchy for your user experience. Then, through a retainer contract that lets us test and tweak until your conversion is as good as possible, we aim to grow your monthly sales by 40% at the end of 6 months. Cha-CHING!

Deliverables

Learn more about what exactly you are paying for.

    Shopify design

We'll develop a custom design for your ecommerce store to enhance your brand and the customer experience. We'll present designs with two rounds of feedback before your final approval. We'll also design it responsively, so the site scales down on mobile devices, making it easy for people to buy regardless of what kind of device they're using.

    Shopify setup & development

First, we'll meet with you to understand your business, your products, and your customers. Then we'll set up your Shopify account, configure the basic features and help you select a payment gateway and merchant account that works best for you.
Setup includes
● Advice and consultation for setup and information architecture of a new Shopify store ● Consultation on necessary Shopify apps (i.e., shipping, accounting) and configuration Improved product discoverability, performance, and technical SEO implementation through Shopify configuration ● Complete Shopify store setup including all configuration, shipping options, product information management, advanced Google Analytics setup, and touch point customization. ● Ability to take payments online for events ● Content management system so the website content can be easily managed and maintained by your staff

    Software integration

Our team will integrate the following Shopify apps:
● Product reviews● Upsell by Bold● Cookies for EU

    Graphic design

Our graphic designer will design:
● All custom icons● 1X Custom trust badge● 3X home page slider banners

    Copywriting

Our copywriter will:
Write

    Launching & training

Once you've tested the ecommerce area and are happy with its functionality, we'll make the Shopify theme live on your website and point your domain over to the new site. Launch time!

Timeframe

To complete the work outline in the project scope, we'll need approximately nine weeks from beginning to end, depending on when we receive feedback at each milestone. Upon signing the contract, we are prepared to start work within 1-3 business days.
Please note that these are estimates. Sometimes projects take longer than expected. Please talk with us if you have strict deadlines, and we'll be able to make sure that they are followed.

1

Week 1-2: Prototyping

When we’re done with the idea, we move towards to prototyping. At this step, we implement all your instructions and requirements to the product prototype. You’ll see in detail how everything will look like when the product is released.

2

Week 2-5: Discovery

We understand that every business is unique, and so are its needs. The discovery stage is where your needs and requirements are articulated. Then our professional team begins the research process, deep site analysis.

3

Week 5-6: Strategy

We begin the design process with well-thought-out strategic planning. Our specialist will define your specific business objectives, organize the content so that to meet the needs of your potential clients, visitors, or buyers.

4

Week 7: Launching

This is the final stage of the website design process. Once you are satisfied with the approved design, we start testing it for possible bugs. We check your website on its features, test it internally and on various devices and browsers to make sure nothing’s been missed.

5

Week 8: Production

Our expert designers work with you to get the right picture of your new website and to consider all the wishes and requirements. This process includes diverse approvals, tests, reviews, and close communication.


Your Investment

Below is the budget we've estimated based on the scope of services outlined earlier in this proposal. If you have any questions about our pricing or need to increase or decrease the scope of work, please leave a comment and let us know.

  • Design

    1200 USD

    Complete design

  • Development & setup

    4500 USD

    Development from design to store

  • Software integration

    300 USD

    Shopify app integrations

  • Graphic design

    180 USD

    Custom graphics for the website

  • Copywriting

    350 USD

    Professional copywriting for the website

  • Launching & training

    150 USD

    Publish the website and teach you how to manage everything

  • Retainer

    1200 USD / 4 Weeks

    Ongoing development & conversion rate optimization

  • Total - One-Time Payment

    6680 USD

  • Total - Retainer

    1200 USD

    Billed every 4 weeks - Starts after one-time project is finished